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Transdermal
drug delivery is a compelling product line-extension or life-extension
strategy.
It also has a highly favorable risk-reward profile.
Product-Line
and Product-Life Extension
Actual time-to-market can be as short as three years, with development
costs of $10-$15 million. The U.S. clinical development program may follow
the 505(b)(2) NDA filing route, or a similar route overseas, that permits
accelerated development for drugs with an already established safety
and efficacy profile. The following diagram maps the path, costs and
timeline for accelerated development.
Accelerated
Transdermal Drug Development Program
Financial
Return
Transdermal drug delivery can be highly rewarding with a favorable risk/return
profile. The graph below illustrates the relationship between expected
peak annual sales performance and estimated rates of return for a hypothetical
transdermal product based on the following assumptions:
| • |
Four
years to market from start of pre-clinical feasibility; |
| • |
70-80%
probability of success; |
| • |
$10-$15
million cost of development; |
| • |
Peak
annual sales in the fourth year after launch; |
| • |
50%
pre-tax profit margin; |
| • |
Ten
years of sales (no residual value); and |
|
• |
IRR is calculated before profit sharing with partners. |
As illustrated,
the internal rate of return (IRR) on investment (after adjustment
for success probability) is estimated to range from 139% to 155% if
the product achieves peak annual sales of $500 million, and an estimated
IRR range of 49% to 59% if the product achieves peak annual sales of
$50 million.
For additional information,
contact Noven
Business Development.
Copyright © 2012 Noven Pharmaceuticals,
Inc. All rights reserved. |